• 专业概况
• 所属院系
• 中国学生入学要求
• 课程信息

专业概况

在这里学什么？

COURSE OVERVIEW

Can you picture yourself working for a multinational marketing agency with a household name brand? This degree will distinguish you from the pack as a committed marketing graduate with the dynamic creative skills required to assertively manage marketing on a global, national or local level.

Whether you are seeking to work agency or client side, in the third sector or for your own marketing consultancy, our course equips you everything you need for a career as a marketing practitioner.

Taught on the Bay Campus at a stunning beachside location, the BSc Marketing degree at Swansea University offers a strong grounding in marketing principles and key management disciplines.

By combining your learning of marketing strategy with contemporary topics on consumer behaviour, marketing research, international marketing and digital marketing, you will learn to think critically and make well informed strategic marketing decisions with impact in the real world.

This is the perfect choice if you want to pursue an energising, long and successful career in the field of marketing.

MARKETING EMPLOYMENT OPPORTUNITIES

Marketing graduates from Swansea are in an excellent position to secure stimulating employment within diverse sectors and organisations, locally and internationally.

Whether you target the big multinational agencies such as Ogilvy, Edelman, McCann or IBM, global household brands or smaller organisations, this degree makes you a strong candidate for any potential employer. Your future job title could be any of the following:

• Marketing Manager
• Media Buyer
• PR Account Executive
• Brand Manager
• Management Consultant

Professional Body Accreditation

This course is accredited by the Chartered Institute of Marketing (CIM) Graduate Gateway Scheme and provides students with two exemptions from a core module towards the CIM Level 4 Certificate in Professional Marketing or one exemption from a core module towards the CIM Level 6 Diploma in Professional Marketing.

Year in Industry

You can undertake our Year in Industry degree variant, which is a four year degree with a year’s work placement in a chosen industry. Gain real-world industry experience, network and collaborate with leading business thinkers, and practically apply your theoretical knowledge in the workplace.

Our career support services include:

• Employability workshops, employers’ talks, bespoke events and careers fairs
• Individual advice and guidance from professionally qualified Careers Advisers
• Help with finding jobs, internships, work placements and volunteering opportunities
• Access to information resources on a wide range of career management topics
• Advice and guidance on postgraduate study and funding
• Funding to support student internship opportunities and Student Society/Club events.

所属院系

进入哪个院系学习？ School of Management

中国学生入学要求

为来自中国的学生设计 Applicants without an A Level in Welsh will be considered.

课程信息

学制：全日制(4 年)

学费：£16,400.00 (¥ 146,737) /年

开学时间：2022九月

申请截止日期：

留学地点：Bay CampusFabian Way,Swansea,SA1 8EN, Wales