• 专业概况
• 所属院系
• 中国学生入学要求
• 课程信息

专业概况

在这里学什么？

Marketers monitor and investigate the changing needs of commerce and promotion and create products and services designed to meet those needs.

Marketing is a diverse and flexible field of business that can involve sales, advertising, promotion, retail management, marketing research, pricing, physical distribution, new product introduction, branding, international business, and e-commerce.

Strengths of the program

Gain critical experience through marketing internships, most of which are paid. Gather research data using an on-site behavioral lab outfitted with one-way mirrors and a video camera. All business classes are housed in a centrally located building equipped with the latest audiovisual technology, including six computer labs. Learn research methods from renowned faculty who care about you as an individual and as a student.

Careers in marketing

Marketing provides a well-rounded business education for many careers.

Virtually all businesses and organizations, as well as many government agencies, have marketing needs. Job availability for marketers is good compared to many other business fields. A career in marketing can take people around the world or even let them work at home.

Entry-level positions include sales assistant or representative, consultant, and marketing manager. Other occupations in marketing include retail manager, advertising, sales, research, distribution, new product introduction, and product pricing.

Eventual positions include sales managers (managing a team of sales people), product managers (responsible for all aspects of marketing a product), research managers (consumer, media, industrial research), retail store managers, or district managers.

所属院系

进入哪个院系学习？ Carson College of Business

中国学生入学要求

为来自中国的学生设计 Student needs to complete at least 12 years of school, culminating in an appropriate secondary certificate or external examination. (We may consider the first year or two of university in some countries to be secondary level). Schooling should include preparation in humanities, mathematics, basic sciences, and social sciences. WSU requires a minimum grade point average of 2.70 (on a 4.00 scale) for admission as an international freshman. English Language Requirements: TOEFL - Minimum Score 213 computer-based (CBT); 79 internet-based (iBT); 550 paper-based (PBT); IELTS – 6.5; MELAB – 77.

课程信息

学制：全日制(120 学分)

学费：US$25,672.00 (¥ 166,198) /年

开学时间：2022八月23日, 2022一月10日, 2022八月22日

申请截止日期：15-Nov-22

留学地点：Everett Campus915 N. Broadway,EVERETT,Washington,98201, United States

学制：全日制(120 学分)

学费：US$25,702.00 (¥ 165,248) /年

开学时间：2022八月23日, 2022一月10日, 2022八月22日

申请截止日期：15-Nov-22

留学地点：Washington State University370 Lighty Student Services Building,PULLMAN,Washington,99164, United States