• 专业概况
• 所属院系
• 中国学生入学要求
• 课程信息

专业概况

在这里学什么？

Perhaps you are interested in Marketing but would also like to explore some of our marketing pathways, please check: Marketing and Advertising and Marketing with Digital Communications. Marketing is an exciting, dynamic and multi-focused discipline. This course will provide you with a broad perspective, covering subjects such as principles of marketing, strategic planning, consumer behaviour, enterprise, brand and media communications and market research. It will prepare you to work successfully in the sector whether you wish to set up your own business or join a small or a large enterprise. During this degree, you’ll have the opportunity to study for a professional qualification with the Chartered Institute of Marketing (CIM), significantly enhancing your career prospects. In the First Year, students are given the opportunity to become Affiliate Members of CIM and study for a first CIM award.

• The course is professionally accredited by the Chartered Institute of Marketing and gives you chances to study professional qualifications.
• You will get to work on live industry projects using real data and working with businesses and charities across the UK.
• The course gives you the opportunities to do a work placement in SMEs or large corporations, developing key employability skills
• All students have the option to study abroad and learn or develop language skills to give you an edge in the job market.
• You will develop key marketing and communications skills at a leading international business-facing University.

Careers

Graduates have found employment in fields such as marketing, sales, advertising, marketing agencies, market research, merchandising and B2B marketing. Our graduates can leave with key employability, enterprise and strong interpersonal skills.

所属院系

进入哪个院系学习？ Marketing

中国学生入学要求

为来自中国的学生设计 Grade B in a biological or behavioural/social science A level

课程信息

学制：全日制(4 年)全日制(3 年)

学费：£11,950.00 (¥ 106,921) /年

开学时间：2022九月

申请截止日期：

留学地点：Main SiteUniversity Admissions Service,College Lane,Hatfield,Hertfordshire,AL10 9AB, England