• 专业概况
• 所属院系
• 中国学生入学要求
• 课程信息

专业概况

在这里学什么？

Enhance your understanding and skills in the strategic field of public relations with our master of arts degree. It’s certified by the Public Relations Society of America which highlights the quality of our curriculum, resources, facilities and university support of our program. Our Master’s in Public Relations does not require you to take the GRE.

Our curriculum is built for new and experienced professionals from all fields, especially those seeking to diversify their communication and business experiences. The public relations master’s program is also great for students interested in careers as public affairs or media relations managers, business leaders, communication or event coordinators, media or market research analysts, public relations directors, or professors.

Also, we have expanded our course offerings to include the highly sought-after skills employers are looking for, as reported by Burning Glass Technologies. Stay competitive in your career with the following skills for success:

• Strategic communication development
• Market research
• Competitive communication analysis
• Social media and digital analytics
• Digital marketing communication
• Project planning and development

Course Requirements

This 30- to 33-credit program was designed so that you can finish in five semesters or less, taking just two or three classes per semester. You can start the program during any of our traditional semesters in the fall, spring, or summer.

Classes

A few of the courses you will take include:

Core courses (9 credits)

JOUR 601 Studies in journalism and communication theory (3) JOUR 651 Social media analytics and engagement (3) PR 680 Journalism and mass communication research methods (3)

PR leadership courses (12 credits)

PR 565 PR campaigns (3) PR 605 Business fundamentals and entrepreneurship in PR (3) PR 662 Case studies of global, digital and ethical PR practice (3) PR 664 PR evaluation techniques (3)

Electives (6 credits)

Capstone (3-6 credits)

CRPR 698 Creative projects (3 or 6) PR 681 Applied research (3) RES 697 Research paper (3) THES 698 Thesis (6)

所属院系

进入哪个院系学习？ College of Communication, Information, and Media

中国学生入学要求

为来自中国的学生设计 An applicant with a baccalaureate degree not considered the equivalent of that of Ball State University may be considered for probationary admission to a master’s program. An undergraduate cumulative grade point average (GPA) of at least 2.75 on a 4.0 scale on credit hours earned from the degree granting institution. TOEFL 79; IELTS 6.5 bands; Pearson's PTE 53

课程信息

学制：全日制(33 学分)须出席的在线/远程学习(33 学分)

学费：US$20,898.00 (¥ 132,951) /年

开学时间：预计在八月 2022

申请截止日期：

留学地点：College of Communication, Information, and MediaDavid Letterman Communication and Media Building,MUNCIE,Indiana,47306, United States